Some of the links in this post are affiliate links. This means if you click on the link and purchase the item, I will receive an affiliate commission at no extra cost to you. All opinions remain my own.
If you are reading this, it probably means you are looking for blogging tips and advice on starting your blog. Welcome, you came to the right place. A few years ago, I was starting just like you. Oh dear, if I only knew how exciting, overwhelming yet rewarding blogging journey is!
You dive head in trying to figure out Hosting plans, WordPress, SEO, Pinterest, Social Media, and how to write posts. All while maintaining the primary job, family and social life! You keep reading that you absolutely need this 249 USD course, or that Bluehost is the only good hosting company for you (spoiler: it’s not).
Then you become increasingly anxious and wonder if blogging is even a good idea. Don’t worry! I’ve got your back!
As a digital marketer with 4+ years of experience, I’ve grown different blogs and websites from 500 to > 100 000 monthly sessions in a few months. Do you know that 25k sessions are the benchmark for that sweet premium ad company Mediavine? And I’m beyond excited to share my tips and tricks for beginner bloggers like you.
Limited time offer: Contact me now if you want to receive a FREE review and recommendations on improving your website.
- Blogging tip #1: It’s all about passion and discipline
- Blogging tip #2: Set REALISTIC goals and expectations
- Blogging tip #3: Your blog name is your brand, choose wisely!
- Blogging tip #4: Figuring out hosting for your blog
- Blogging tip #5: Choosing a CMS platform: WordPress vs everything else
- Blogging tip #6: Stop chasing the idea of a “perfect” blog, especially before launch!
- Blogging tip #7: Rely on data, and remember that Google is your friend!
- Blogging tip #8: Focus on Pinterest and SEO
- Blogging tip #9: Do NOT overload your website, consider user’s experience!
- Blogging tip #10: Plan and execute posts’ schedule
- Blogging tips for beginners: summary
Blogging tip #1: It’s all about passion and discipline
I wish more people knew about it before they would embark on their blogging journey. You must be passionate about topics you are going to cover on your blog. But it’s the discipline that will keep you pushing forward when you face your first hurdle.
Do you know that almost 90% of new blogs get abandoned within the first months or the first year? Why? The initial excitement was gone, they didn’t reach their goals, and gave up on their blog. But how likely you stop caring about something you are incredibly passionate about? I believe you won’t. Passion AND discipline keep us blogging and waking up in the morning, ready to hit the keyboard again. Oh, and change our and your lives for better.
Blogging tip #2: Set REALISTIC goals and expectations
This one is just as important as the first one. Actually, these blogging tips are tightly intertwined. If you think you will start earning money immediately, or your blog will have that overnight success… I’m sorry to break the truth for you: it is a laborious and time-consuming process to truly establish your blog and grow your brand.
It may take a few months and even years for you to gain the trust of your audience, Google, advertisers, and everyone else for that matter. I know how it may turn you away from your blog or company you are trying to grow, but your efforts are worth it. It’s about success in a long-term when one successful post leads to another and so on.
Do not give up! If I had given up on my blogging or digital marketing career, I’d have never travelled the world the way I did!
Blogging tip #3: Your blog name is your brand, choose wisely!
Remember that one of the biggest mistakes new bloggers do is coming up with a complicated blog name. And then they regret it. I know it can be quite tempting to name your blog after yourself or your dog and throw in some numbers because why not. But hey, let’s take a professional approach here!
Depending on your niche, you can brainstorm first and decide on the concept of your blog. Basically, you need to understand what your blog and brand are about and who is it for.
Pro tip: Before purchasing domain name, check if it’s available across different social media (Instagram, Twitter, Facebook, Youtube, etc.). It’s better for your brand overall and makes it easier for your audience to find you.
Then you can play with words, mix and match, but here are a few simple tips for choosing a blog name:
- It must be easy to pronounce and type when heard. Even for a 10-year old kid. Also, avoid numbers, they make URLs look bulky and confusing. And there is no room for ambiguous words that are easy to misspell.
- Don’t overcomplicate the name. Ideally, it should be short and sweet (rhetorically speaking, okay).
- Your blog name must speak to your audience. If it’s about female travel, you won’t name it “Paleo Kate”, right? However, if your blog is about how to stick to a paleo diet while travelling, you can easily go with “Paleo Kate Travels”.
I recommend looking for some inspiration across blogs in your niche, then look for some cool words in Thesaurus and finally just write down somewhere everything that comes to your mind. Creating an easy mind map for a blog, including a targeted audience and the feelings you want to bring to your reader helps to come up with a name.
You must have an AHA! moment and feel you found the name for your blog. Good luck!
Blogging tip #4: Figuring out hosting for your blog
Figuring out hosting for blogging can be tricky. I’ve been working in digital marketing for over 4 years now, with dozens of websites and let me tell you a secret: Bluehost is NOT a good company. But they offer a good affiliate program, so you will see every blogger and their mother recommended it.
If you are okay with mediocre quality of website load, it breaking down every now and then, and on top of it you stressing out while trying to get your point across to their support team somewhere in India – then go with Bluehost, it’s cheap after all.
But I prefer Siteground because they have an affordable basic plan for bloggers, their support team is excellent, and your website won’t crash:
- Siteground has much better performance, and your website will have better speed and uptime.
- They also offer free perks (while their competitors charge for it). For example, free automatic backups, staging area (for upgraded plans), site optimisation tool.
- You will be able to migrate your website for free, get a domain, privacy and SSL certificate.
I’ve been with them for 2 years now, and they are a top-notch firm, loved by bloggers, developers and companies. Also, I’d never recommended something I do not enjoy myself. Sign up for their current promo plan here, it’s 0.99 USD for the first three months! It’s not even an affiliate, I’m just sharing what I love and use.
Blogging tip #5: Choosing a CMS platform: WordPress vs everything else
Choosing the CMS platform for your blog must be done wisely, as blogging platforms vary, and you need to understand the difference between them all. There are WordPress, SquareSpace, Wix, Blogger, Weebly and many others. And of course, if you have $$$, you can always pay a developer to create a website for you from scratch.
I’m a big Worpdress.org advocate because it’s the most powerful system for beginner bloggers and easy to use (even though you may need a few days to acquaint yourself with it). However, you need to know that there are WordPress.org (self-hosted website) and free WordPress.com. Only go with a former one as you will own your content.
Planning to become a pro blogger? Well, if you already have a blog on SquareSpace or Wix or elsewhere, I recommend you to look into switching to WordPress for further growth of your blog. That’s another valuable blogging tip for beginners as I wish more people knew about the CMS difference and potential of each platform.
Blogging tip #6: Stop chasing the idea of a “perfect” blog, especially before launch!
I should have known better that perfect is the enemy of progress before I embarked on my blogging journey. Continually chasing the “perfect” theme, design, colours, blog posts, pages and photos held me back from launching my blog for months!
It took me some time before I finally shifted my mindset and understood that done is better than perfect. Look, there are tons of blogs competing with each other, and you may think you need to have the best design, the outstanding IG photos, the most unique content on your blog from the very start.
But you just gotta start, hit publish and see how readers respond! Believe me, you will have plenty of time to polish your website’s design, or posts for social media and whatever you want but do not let the idea of “perfect” hold you back!
Blogging tip #7: Rely on data, and remember that Google is your friend!
Google Analytics and Search Console are the must-have tools for your blog from day 1, period.
Do you know how much valuable data Google can provide you with if you install Analytics and verify your website for Search Console? You will have all the numbers and behaviour patterns on hand, learn tons of necessary data about your audience, website performance and ways to improve.
Okay, first things first – it can be overwhelming at first, especially if you never had experience working with any of these tools. But believe me, they are easy and incredibly powerful! You can even take this Google Academy course to help you understand it.
I love data, I love analytics and CRM. Frankly speaking, I wouldn’t reach the success if I didn’t rely on data on what users search, what they like and don’t, and how they interact with my websites. Or you can hire me to audit and optimise your website and it’s content.
Blogging tip #8: Focus on Pinterest and SEO
When I first started this blog, I already have had extensive experience in SEO and content marketing but 0 ideas on how to use Pinterest for business. So I began to learn more about it and how Pinterest for bloggers works.
Pinterest also has valuable traffic needed for your new blog. This is another valuable advice for new bloggers. A lot of people think Pinterest is another social media, where people save hairstyles, DIY crafts and pretty random pins. Well, at least that’s what I thought as well! But Pinterest is a visual search engine, and you need to take advantage of the traffic available there.
Remember that SEO is a long-term game, but once you get into the flow, it will bring you thousands of people who want to visit your website because you have something they are looking for. Nothing converts better than organic traffic! Check out these free awesome SEO tips to be ahead of the game. They helped me to consistently rank #1 on Google.
I recommend newbie bloggers to focus on SEO and Pinterest. Yes, it takes months before Google starts trusts you and you can rank on 1st page (believe me, within months you can rank in top 5 results no matter how competitive your niche is!). But building and executing SEO strategy for your blog is essential and must be done from day 1. (I’ll get deeper into it HERE LINK).
Blogging tip #9: Do NOT overload your website, consider user’s experience!
Have you ever visited a website which you wanted to leave immediately? Maybe it was a really shitty design with colours that hurt your eyes and pop-ups every 10 seconds? Or perhaps it was hard to navigate, and you couldn’t find what you were looking for? Well, there are millions of website which never make it past a couple hundred monthly views because they do not consider the user’s experience.
Your blog must be user-centred. Yep, you write for someone, don’t you? And your goal is to keep them on your website as long as possible, make them click the link to another post on your blog (aka internal link), sign up to your mailing list or purchase smth if you have a web store.
Here are a few simple rules to remember:
- Design matters. Visit a few blogs which you think have a great design and try to evaluate it as a user and understand why you like it.
- Do not chase email sign-ups with annoying pop-ups. I see it way too often when a user just enters a website, they don’t even spend 10 seconds there when they are bombarded by pop-ups.
- Make your navigation easy and logical. Regardless of your niche, how massive or small your blog is, it’s key to let the user navigate to the desired topic they are interested in within 3 clicks max. Easy and doable!
- The website must be mobile-friendly and speedy. Nowadays a lot of us are surfing
My pro email marketing tip: adjust settings to at least 1 min time spent on the website before you offer a mailing list sign up. 60 seconds are enough for a user to decide whether they like your content and want more of it. This way they are more likely to convert and you will gain a new engaged subscriber.
Blogging tip #10: Plan and execute posts’ schedule
Blogging is about being consistent: you need to post regularly and publish posts relevant to your audience. And I know how busy your life may be and how hard it is (sometimes) to find time to write a new blog post. But believe me when I say that successful bloggers have a content plan and schedule their posts in advance.
No one spends every day writing posts, they usually dedicate 2-3 days a week just for writing. That means 2 to 3 new blog posts per day. Yep, that’s how most of the bloggers work! And then space out these posts to fill your schedule.
It is really tempting to wait for the “inspiration muse”, but writing, in general, is more about discipline and than anything else. It’s less about motivation and more about creating a routine, which will help you to draft, plan and schedule posts.
I shared my productive morning routine, which helped me to boost my productivity and completely transformed my days.
Blogging tips for beginners: summary
Blogging can be quite a journey. It will unleash your good, bad and ugly. You will be excited to start, pump a few posts every now and then, but in the face of new hurdles somewhere along the way you will think of giving up on your blog. But hey, we all started somewhere, but dedication, discipline and love for blogging will take you a long way!
I always wanted to share these blogging tips for beginners as I see so many newbie bloggers trying to walk in the dark and tripping. I was there, I know exactly how you feel. But let this post be your guide.
As there are billions of people stuck at home now, it’s the best time to start your blog or revive the old one. Just do it, I believe in you!
Limited time offer: Contact me now if you want to discuss your blog and receive a FREE review and my personal recommendations to improve your website.